Expertise → E-commerce

Your online store,
built to convert.

Custom-built e-commerce sites, high-performing and conversion-focused, for brands that truly want to sell. Not just exist on Shopify.

Driveline ImportMyBestCoachingCP ConceptINC StudioClient 8Client 9Client 10Client 11
Driveline ImportMyBestCoachingCP ConceptINC StudioClient 8Client 9Client 10Client 11
Driveline ImportMyBestCoachingCP ConceptINC StudioClient 8Client 9Client 10Client 11

E-commerceBuilt for brands that want to sell, not just exist.

Example of a custom-built e-commerce store developed by Odyssée

Your store is your best salesperson. It works for you 24/7, turns strangers into loyal clients and grows your brand while you sleep.

We design e-commerce sites for DTC brands, creators, retailers and manufacturers that want to outperform their competitors. No recycled Shopify templates, no laggy plugins: custom-built to convert and scale.

Start my store

Our method

From your brief to your first sale,
in four clear steps.

Commerce brief · v1.0
validé

Annual objective

+250 K€ de CA
en 12 mois

Target

Beauté DTC

Average basket

€68

Catalogue

120 SKU

Markets

FR + EU

01

Brief & Commercial strategy

We start by framing your market, catalogue, target average basket and personas. Together we define the commercial KPIs, positioning and promise that drive sales.

Purchase journey · Figma
Catalogue
Product
Checkout

UX Notes

  • One-page checkout, no forced registration
  • Apple Pay + Stripe Link pre-activated
  • Smart cart cross-sell

02

Design & Purchase journey

We design every screen of the journey: catalogue, product page, cart, checkout. Every pixel is designed to reduce friction and maximise conversion rate.

~/odyssee-shop · zsh
$stripe listen --forward-to /api/webhook
▸ Ready! Webhook signing secret loaded
◢ Listening on stripe.com/events
$pnpm deploy
git log · mainci passing
9c2e74afeat(checkout): Stripe Link
1a8b3f0feat(stock): sync ERP en live
5f47e91perf: lazy-load fiches produits

03

Development & Integrations

We develop your store with the most performant technologies on the market. Online payment, stock management, synchronisation with your tools: everything is natively integrated.

odyssee-shop.fr · live
online

Revenue · 30 days

0

↑ +38%

0

Orders

€0

Avg. basket

0.0%

Conversion

04

Launch & Management

Controlled launch, complete funnel tracking, management dashboards and 30 days of monitoring included to adjust based on the first real orders.

What we build

Stores designed and developed to skyrocket your sales.

Every store delivered is built to last, perform and evolve with you. Our developments include:

Funnel · last 30 days

Visitors
0100%
Catalogue
055%
Cart
020%
Checkout
013%
Purchases
09.6%
Conversion rate9.6%

Funnel · last 30 days

Visitors
0100%
Catalogue
055%
Cart
020%
Checkout
013%
Purchases
09.6%
Conversion rate9.6%

We design every step of the purchase journey to reduce friction and maximise checkout completion: clear catalogue, reassuring product pages, persistent cart, single-page checkout. Every detail is designed to convert the maximum number of visitors into actual clients, with complete instrumentation to measure what works.

-20%

Face care · Bestseller

Radiance Serum 30 ml

4.8 · 248 reviews
€38€48

In stock

Every product page is designed to sell: high-quality image galleries, zoom, variants (size, colour), verified reviews, intelligent cross-sell and always-visible buy button. Native SEO Schema.org Product markup to appear on Google Shopping and capture qualified traffic without paying for bids.

Catalogue · 120 SKUs

sync
In stock

Sérum

248 u.

In stock

Crème

182 u.

Low stock

Masque

12 u.

Out of stock

Huile

0 u.

In stock

Tonique

96 u.

In stock

Eau micellaire

308 u.

Your catalogue can grow without limits: 10 products or 10,000, the site stays fast and fluid. Dynamic filters, intelligent search, variant management and automatic stock synchronisation with your ERP. Your team can add or modify products without involving us.

Checkout test · 14 days

A · 2 steps

0.0%

checkout

WINNER

B · 1 page

0.0%

checkout

+66% conversionlive

We set up A/B tests on key pages (product page, cart, checkout) to precisely identify what drives your clients to buy — and what makes them abandon. Every decision is data-driven, never based on intuition. Result: a conversion rate that climbs month after month.

Secure payment
SSL 256
Total€68,40

Shipping included · VAT 20%

or card
4242 4242 4242 4242
VISAMC
MM/YY
CVC
PCI-DSS niveau 1
3D Secure 2
RGPD conforme
Stripe + Apple Pay

PCI-DSS Level 1 certified Stripe integration, 3D Secure 2, Apple Pay and instalment payments. Full GDPR compliance: cookie management, legal notices, client consent, right to be forgotten. Your clients pay with confidence, you face zero legal risk.

Workflow · commerce

live
Purchase
Stripe
Catalogue
IA
Stock
Logistics
CRM
Logs · temps réel5 events/min
Chronopost label generated
Stock sync SAP · OK
AICross-sell recommendation · 92%

We connect your store to your ERP, carriers (Chronopost, Colissimo), CRM, email tools and AI models to automate post-purchase, personalise recommendations and generate bespoke emails. Your store becomes a true member of your sales team.

Projects that speak for themselves.

Discover our latest work and the results achieved for our clients.

Café Nomade

Showcase Website | Café Nomade

A café that tells a story to every visitor.

Complete website redesign with a strong identity, editorial design and an experience that invites exploration. Result: +180% online bookings in 2 months.

+180%
Online bookings
INC Studio

Showcase Website | INC Studio

The image beyond the obvious.

Creation of a bold portfolio website for this Lyon-based photography studio. Strong typography, fluid animations and a pure showcase of visual work.

+220%
Project inquiries
Glow Cosmétique

E-commerce | Glow Cosmétique

Skin as a second breath.

Creation of a premium e-commerce website for this Parisian cosmetics brand. Editorial identity, refined product experience and checkout funnel optimized for conversion.

+150%
Online sales

A high-performance, SEO-optimized website designed to grow your business?

Discuss my project

FAQ

The questions we get asked the most.

What if we built
the store that changes everything?

30 minutes to discuss your project. We'll already tell you what we'd do in your position.

Book a call